Bentley College Marketing- Honors

This blog is for MK 402-H01 and the greater Bentley College population.

Wednesday, March 01, 2006

Kathy Sierra: The Woman, The Programmer, The Legend


Kathy Sierra is the main blogger on Creating Passionate Users, which has let her explore meta-cognition (i.e. how the brain works and how to exploit it for learning and memory) and its relationship to marketing. This study has produced blogs on such topics as why having fun matters, why it’s better not to look for “areas of improvement” on each performance evaluation, and why being an individual contributor preferred over being a “manager.” She is an expert on several software programs such as Java, and has written many tutorial books. These endeavors have earned her the Amazon Top Ten Editors Choice Award for 2003 and 2004. Since then, Kathy Sierra has founded javaranch.com (one of the largest community web sites in the world ). Kathy Sierra’s latest activity is as a master trainer for Sun Microsystems (teaching Java programmers how to program better and with the newest technologies and co-collaborating on the First Head series for John O’Reilly. Her interests include skiing, dunning, horseback riding, and DDR.

5 Comments:

Blogger Dr. Blogenstein said...

Hi Kate (or anyone out there),

I'm curious: what type of reaction or set of actions did you, or could you, reasonably expect of someone after s/he read this post?

Why did you post this information? What were you thinking when you decided to post on this topic and when constructing your post?

Thursday, March 02, 2006 9:33:00 AM  
Blogger Olivier Blanchard said...

#1: Googling "Dunning".
#2: Dropping by Kathy's blog - which, by the way, is very, very good. (Her graphics are sensational.)

Monday, March 06, 2006 2:58:00 PM  
Blogger Kate said...

ha ha, yeah that was supposed to be running

I don't know that I thought about what people would think after reading this or what they would do with the information. It was our assignment for the week to do a little bio of our blogger. I think the point was to educate the class on who we had been writing about all semester and therefore make our work more personal.

Tuesday, March 07, 2006 11:36:00 AM  
Blogger Dr. Blogenstein said...

Got it, thanks Kate!

Wednesday, March 08, 2006 3:50:00 PM  
Blogger Dave J. said...

CPU blog rocks. You'll learn a lot if you keep reading Kathy, Kate.

As a fan of CPU, the bio was interesting to learn a little more about Kathy. Thanks.

Saturday, March 11, 2006 10:26:00 PM  

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