Bentley College Marketing- Honors

This blog is for MK 402-H01 and the greater Bentley College population.

Friday, April 21, 2006

Bloggers weigh in on Envoy ad campaign: Should co-production include marketing activities?

Remember my previous post about a GMC Envoy ad campaign where the public was asked to produce spots for the extra large suv? Well some marketing bloggers are weighing in with various opinions:


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